The SaaS company Ambition set out to generate more clients for their business through cold emailing in 2014. They performed a cold email campaign that ran for 6 weeks through November and December. They reached out to a total of 578 prospects, and were able to get 73 new hot leads. Impressive!
This video is going to dive deeper into how Ambition achieved these numbers, and what you can do to get similar results from your cold emailing.
Cold emailing guide: https://carminemastropierro.com/how-to-cold-email-clients/.
Ambition case study: https://ambition.com/blog/entry/2015-1-22-importance-persistence-cold-emails/.
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